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Alex Levashov – eCommerce Consultant (Melbourne, Australia)

e-commerce, Magento, data analysis, marketing

Day: 4 September 2014

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Category: e-commerce/marketing/Researches

Return on marketing investments – benchmark data

Posted On September 4, 2014September 4, 2014 By Alex Levashov1 Comment

It is always good to see how your business performs in comparison with peers. Earlier I wrote couple posts about one good metric that in my opinion all businesses should track – Return On Marketing Investments (ROMI): how calculate it (methodology) and simple online ROMI calculator. Now I have found some data Continue Reading

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