e-commerce, Magento, data analysis, marketing
This little research was inspired by an article by Mark Ritson in Marketing Week, titled “Synthetic data is suddenly making very real ripples“. The article discusses a new approach to quantitative marketing research. Instead of surveying hundreds to thousands of people, this approach uses data from large language models like Continue Reading
This article has been originally posted in my LinkedIn. Recently thanks to Jason Andrew reference I had a chance to read through a half-year investor presentation of ASX listed Australian DTC business Step One. Step One is a DTC business selling bamboo underwear online in Australia, UK and US. It is a good Continue Reading
Some time ago I developed a little project that collects Aussie politicians tweets and present several visualizations. It’s available at https://rserv.levashov.biz/shiny/rstudio/ That time I has quite generous credits from AWS, so haven’t worried too much about costs. Unfortunately credits are about to expire, so I had to optimize the tech Continue Reading
As a follow-up of my previous study of Australian politicians on Twitter I’ve decided to build a more sophisticated, autonomous solution. The idea at glance: Collect regularly tweets from Members of Australian Parliament Store them in the database Visualize findings (in up-to-date state) in web dashboard A goal here is Continue Reading
While there is more and more data available in structured formats (CSV, JSON) through initiatives like OpenData, sometimes nicely formatted data still not publicly available. When I decided to conduct a little study of what Australian politicians from the major party post in Twitter. So I decide to find list Continue Reading
Petrol is a product that used by most of Australians. So people are pretty sensitive to price changes, especially when the fuel become more expensive. With prices reaching $1.6 for unleaded the debates are becoming more and more hot. Are greedy petrol traders ripping off Australians or the price changes Continue Reading
Not so long time ago Shopify has published its annual report. Thanks to the fact that Shopify is a publicly traded company and obliged to publish such reports, we have a rare opportunity to get better understanding how the business of leading ecommerce platform work. If you wish to view full Continue Reading
Bitcoin and more in general blockchain technology is a very hot topic now. Every man and his dog either invest in crypto-currency or work in a start-up based on this technology. One of the benefit that often promised by blockchain pundits is a decreased transaction cost. For example people from Continue Reading
We can’t really find (at least at the moment) what people think about different topics, but thanks for technologies we can find out what they write about it, which is rather close in many cases. Today I decided to explore what people write about different ecommerce platforms since this is Continue Reading
Recently ATO published data about the biggest businesses in Australia and how much do they contribute to the budget. According ABC report, around 1 of 3 of this large local and multinational businesses with at least one hundred million dollars of revenue paid zero income tax for 2014-2015 financial year. Continue Reading