Magento is my bread and butter and I like to do data analysis with R. Hence I though, can I access Magento 2 data through R directly, without need of export or connect to the database? Magento 2 has API, so I’ve decided to give it a try. Magento (including Continue Reading
Australia Post to launch a marketplace
It isn’t a fact yet, but my educated guess: Australia Post will launch a marketplace sooner rather than later. Australian eCommerce landscape changes quickly. Just an year ago we only really had eBay as a major player in general eCommerce marketplace space. Now we have also Catch Of The Day Continue Reading
Bitcoin vs Paypal comparison of size and transaction cost
Bitcoin and more in general blockchain technology is a very hot topic now. Every man and his dog either invest in crypto-currency or work in a start-up based on this technology. One of the benefit that often promised by blockchain pundits is a decreased transaction cost. For example people from Continue Reading
Ecommerce platforms wordclouds – Magento, Hybris, Shopify, BigCommerce, WooCommerce
We can’t really find (at least at the moment) what people think about different topics, but thanks for technologies we can find out what they write about it, which is rather close in many cases. Today I decided to explore what people write about different ecommerce platforms since this is Continue Reading
Are you still bidding on your company or brand name in Adwords? You may waste your money
Last week I had an opportunity to attend a presentation of Professor Steve Tadelis at Melbourne Business School. It was part of ‘Talking Data’ series and Prof Tadelis shared his experience of a large scale study he and his colleagues conducted for eBay few years ago. The study is called “Consumer Heterogeneity and Continue Reading
Future of luxury eCommerce
A video with talk from L2 Co-founder Maureen Mullen where she presents her point of view of the future of luxury e-commerce. Worth watching TL;DR Digitally influenced sales is the better indicator than eCommerce sales for luxury brands
e-commerce customer lifecycle diagram
Just republishing this useful tool from Magenable blog Courtesy of: Magenable
Mobie, Digital and Social in 2015
This comprehensive report from We Are Social (Singapore) covers what’s going on in mobile, social and digital in general across the world. It covers such Argentina, Australia, Brazil, Canada, China, Egypt, France, Germany, Hong Kong, India, Indonesia, Italy, Japan, Malaysia, Mexico, Nigeria, The Philippines, Poland, Russia, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Turkey, Thailand, Continue Reading
Conversion and engagement metrics benchmarks for eCommerce
I wrote about ecommerce conversion ratio benchmarks before (check references at the end of this post if interested), but new researches are being published, so it doesn’t harm to explore this topic again. This time I came across a study from Wolfgang Digital that analyses 56 million visits for number of participating Continue Reading
Magento and WordPress integration
Magento and WordPress While some people try to use WordPress for eCommerce websites and have a blog in Magento, I believe that each platform is excellent for the purpose it was built: Magento eCommerce – for online stores WordPress – for content websites and blogs Today I came across a Continue Reading