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Alex Levashov – eCommerce Consultant (Melbourne, Australia)

e-commerce, Magento, data analysis, marketing

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Category: e-commerce

Future of luxury eCommerce

Posted On February 2, 2016 By Alex Levashovcomment

A video with talk from L2 Co-founder Maureen Mullen where she presents her point of view of the future of luxury e-commerce. Worth watching TL;DR Digitally influenced sales is the better indicator than eCommerce sales for luxury brands

Category: marketing

Luxury as a multi-faceted concept explained (infographic)

Posted On October 24, 2014December 12, 2014 By Alex Levashovcomment

I am now taking online course “Managing Fashion and Luxury Companies” from SDA Bocconi. You may ask “Why?” The answer is that many of my customers, especially of my Magento extension and Lookbook Cloud are from this industry, so I want better understand this business. Anyway, after listening great lectures from Erica Continue Reading

Category: e-commerce

Notes about multichannel fashion e-commerce

Posted On June 20, 2014August 20, 2014 By Alex Levashov1 Comment

Several notes about multi-channel online retail after reading “Multichannel E-Commerce Guide for Fashion Retailers” prepared by Channel Advisors. 73% of online shoppers browsing for clothes end up making a purchase, along with 62% of shoe shoppers and 56% of accessories shoppers. It is pretty high conversion rate, but note that it is about Continue Reading

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